End of darmoekonomią!
Recently, several interesting discussions blogs on the internet to make money . Personally, I took part in them, and here are elaborate his views - on the internet there is no free lunch!
This is a paraphrase, of course, economists say, but the title "darmoekonomia" on the Internet there is probably from the beginning. It was also the cause of rupture "Internet bubble" in 2001.
In short, the matter is this: people assume sites, portals, blogs - to "make money from ads." In 2001, there were banners and other creatives, which the cost of emissions are accounted for on a number of impressions. Currently, this market is a little "zmądrzał" and the payments mainly for effect (eg, clicking - in AdSense, selling - in partnership programs ). Still, the lingering belief that "the internet should be all and for free."
Unfortunately, everything costs money. Whether it is a portal web application, blog or other online services - the cost of authors to create something that are most precious in life - time. Time is the scarcest of resources, and its supply is perfectly inelastic. Each of us has only 24 hours a day, and never will have it no more.
So if time is money - how to cash in on what's on the internet has created? It's the wrong question. Rather Ask yourself (or your users) - of the value of what he created? All (well, nearly everything ;) can be converted into money. When it comes to Internet applications on the blog AntyWeb I calculate that you benefit Our classes are dozens of gold (once). In turn, for reading the blog of Christopher Lisa could pay 1-2 zł per month .
Although it is unlikely that anything will pay our class because we need to satisfy the service was dormant in me - well, that introduced the model of "making the advertising. ' From reading the blog of Christopher railways have some remorse that I take something for free, and the author (with which I identify with - he eventually earn on the internet) yet would somehow earn. Therefore I proposed to him the introduction of small fees for access to certain content. The fact that the easiest way to (legally) to make it through SMS payment, a fee that is on this account receives is relatively small (39%), but with such a large scale (about 500 regular readers) - it may therefore arise quite satisfactory source of additional income.
Is Chris will benefit from this - we'll see. But now let's focus on monetization services of e-services, web applications, etc. How do I calculate the value that represents such a service for the user? You may ask, can be compared to the opportunity cost resulting from not using it, or to price competition. Interested recommend the book How to Master Marketing .
If you have already managed to determine that value - we think the business model. With a relatively low value, but a large scale - a good solution is to "make money on advertising." By contrast, if the range is quite narrow, and the benefits large - it is simply to introduce paid access. In order not to remain only in theory - here's a recording practice in this regard .
One thing is certain - to earn money on the internet you need to create value, and not rely on mountains of gold with the next best idea for e-business.
or recommend other social networking sites:
Tags: darmoekonomia , free , affiliate programs , for free , make money on the internet
Luke Jarzembowski, author of the blog - since 2006 under the illusion that it will be rich ... ;-) But still working hard on this. Programs , blogging , and positions , creating and promoting their e-businesses . 
Entries similar to the "End of darmoekonomią!"
- No related posts
on 7 January 2009 at 22:32
"One thing is certain - to earn money on the internet you need to create value, and not rely on mountains of gold with the next best idea for e-business.". Wait a minute Luke .. I really do not you think that the original idea, still, he could sell for big money, even if it was not very valuable? For the rest, it really is so that the price of goods has declined, just because everything is widespread. In addition, no benefit of the Internet suggests that a very large number of potential recipients, which tastes change every few new unread comments. So it is with every thing that constitutes humanity. Therefore, it seems to me that I would expect those who jump out of something as big on Google or YouTube, or those who will deal with micro e-business and will be deleted, eg for applications in the style of the App Store.
on 8 January 2009 at 10:32
Yes, I think the original idea no idea of his monetyzajcę (business model) do not "sell by" too much money. Who like who, but most investors are cool headed person on the ground and not give a "press kit" of pears in the sky with a super-hyped idea for eBusiness.
What else, even if the product shows a low value, but it is (yes - "have" and not "will have"), long range, it's like I wrote before - maybe "making money" on advertising and the law of large numbers, given the quite decent earnings