How do e-business?
In this article I'll explain what the professional approach to e-biznes'u.
The times in which simply having a website called e-business are long gone. Currently, to achieve success on the Web have given this subject a lot of time and energy. It also involves some expenses, but more on that another time.
Creating a professional, profitable web site is not to write a few articles, oprawieniu in "some GIFs" and placed on a free server. Professional approach to e-biznes'u should act as the human mind - holistically cover all areas of internet business while taking into account their differences. In other words - you need a good 'feel' of the Internet and a working knowledge of the areas in which we will operate.
The figure above shows the factors contributing to e-business. Let's say that this is a simplified version, pages with your partner. Indeed, if your e-business would operate within the company, it would be necessary here still considered legal, tax, etc.
Let us examine, therefore, these fundamental issues of e-business:
First Technology. I start from the technology, because at this point is the point "0", which is basically the same idea for a business. According to the idea must be chosen technology. The idea of imposing, if your site is to be static or dynamic. Do you need an online store, or just a simple site with several subsites. What audience do you expect? Just a cheap hosting if you need a dedicated server ? How many records will be your base danch? Perhaps PHP and MySQL is not enough and you'll have to use more efficient, but expensive database systems.
Second Layout. Your website should be clear and legible. The page template, you can do yourself, have graphician, or buy in the store WebHandel . Note that the page (website / portal) is not for you, only for the users. Check whether there is good navigation, is ergonomic . The HTML template should also include a minimum of code, so you should use cascading style sheets (CSS).
Third Keywords. Should know on what keywords your site should be visible in search engines. This involves a full analysis of keyword popularity and quality of the your site.
4th Copywriting. To make your website sell, you should write a very persuasive ad text. Here you can use the phrases and keywords developed in the previous section. Remember to include in the text of the benefits of your product / service.
5th Optimization. This point can be treated in two ways.
First of all - to optimize the user: test on friends who had no contact so far with your website, or are able to move quickly on it. If not, let him advise you what to change.
Secondly - the search engine optimization. Search engines are users with no eyes. They can only read HTML code. Check the source of your page - it does not contain unnecessary JavaScript, or flash, or an entire page content is readable after the removal of HTML tags?
6th Position . This point can also be seen in two ways:
Positioning of the brand - to your product or service were eagerly bought, you have to promote your brand. How do I? Długoby write ... Maybe I just read about brand management on the internet or in books of wise 
Positioning in search engines - interested in a particular positioning in Google. This search engine is about 80% of the Polish market, and others are very similar to the algorithm.
7th Marketing. This is certainly not in one sentence I will make The main thing is to create and maintain a good relationship with clients and prospective clients. You can do the newsletter, advertising campaigns online and off, etc. ... It all depends on your imagination and knowledge .
You think that's it? Not at all! Look even at the last point. Told you that you created the newsletter. Thus, again, go back to the point of the first and second (newsletter must be based on a technology and have a good layout). Keywords you can skip, but step 4 not (at the end of the text will depend on how much your mailing will be effective).
Do not want to scare you, but so will all the time. It is a business. All the time you need something to improve, test, etc ... But if you do it wisely, you'll be rewarded in the form of banknotes constantly arriving NBP 
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Tags: internet business , e-business , eBusiness , own business , make money on the internet
Luke Jarzembowski, author of the blog - since 2006 under the illusion that it will be rich ... ;-) But still working hard on this. Programs , blogging , and positions , creating and promoting their e-businesses . 
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October 28, 2006 at 3:34
Hmm ... quite fool text. I appreciate kretywnośc author.
Regards
on October 29, 2006 at 7:36
The text would start by saying: any activity (creation of the company name and its assumption) on the internet is to buy a good web domain. In addition, text can be. They gave me to think the words speak of continuous adjustments or tests. Yes, business can not be static.
July 31, 2010 at 1:13
Genius!
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And from Himself
The best way to sell a business is a knowledge of the book as much as 2x